Baby Gear Spotlight: Britax Advocate 70-G3

“Baby Gear Spotlight: Britax Advocate 70-G3”

Newly updated BRITAX G3 convertible car seats are taking their place at the top of every new parent’s must-have list. All five models provide safety features that are visible and clearly labeled. Select models also offer a newly introduced safety technology and some provide an added convenience feature. Today, we are talking about the Britax Advocate 70-G3 Convertible Car Seat which is a mix of form and function.


New Advocate 70-G3 features:

HUGS Chest Pads with SafeCell Technology are affixed to the seat shell to ensure proper positioning while SafeCells compress to manage energy and provide resistance to the forward movement of your child in a crash, reducing the risk of head injury

EZ-Buckle System retains the harness buckle in a forward position and prevents the child from sitting on the buckle when boarding


Some more special features:


  • True Side Impact Protection is deep side walls with energy-absorbing EPP foam along with a head restraint which offers a double layer of EPP foam to distribute crash forces, shield from vehicle intrusion, and contain the head, neck and body while keeping them “in true” or aligned

  • Base with SafeCell Technology features SafeCells designed to compress in a crash, significantly lowering the center of gravity and counteracting the forward rotation of the child seat which normally propels the child toward the front seat

  • Integrated Steel Bars strengthen the connection to the vehicle and reduce forward flexing of the child seat during a crash

  • Energy-Absorbing Versa-Tether features a staged-release tether webbing to slow the forward movement, reducing the crash forces reaching the child, and a two-point attachment to minimize forward rotation while anchoring the top of the child seat

  • Side Impact Cushion Technology features energy-absorbing cushions on the exterior of the child seat to reduce side impact crash energy by 45% by diverting crash forces away from your child and providing extra protection for the adjacent passenger

  • Click & Safe® Snug Harness Indicator is an audible aid that provides extra assurance when the harness is within range of appropriate snugness

  • Tangle-Free, Five-Point Harness distributes crash forces across the strongest parts of the body and provides a secure fit

  • 70-pound Weight Capacity for safety and comfort as your child grows

  • Rear and Forward Facing Recline for child comfort and positioning

  • High Density Comfort Foam provides an extra layer of padding to gently cushion your child

  • Plush, Easy-Remove Cover with matching comfort pads and infant body pillow to provide extra comfort and easy cleaning without disassembling or uninstalling the child seat

  • Two Buckle Positions offer a snug and secure fit for your growing child

  • Infant Positioning Insert may be necessary for small infants to achieve a snug fit of the harness around your child (sold separately)

  • Quick-Adjust, No-Rethread Harness repositions the harness shoulder height without disassembling the harness straps

  • Premium Lower LATCH Connectors for a quick and simple installation featuring a push button for easy release

  • Built-in Lock-Offs ensure a snug lap and shoulder belt installation with minimal effort

  • Anti-Slip, Contoured Base grips and protects the vehicle seat while offering optimum vehicle fit

  • Harness Holders keep harness straps pulled to the sides when placing your child in the car seat

  • Certified for Aircraft Travel

  • Made in the USA with global components

  • MSRP (USD) $379.99


All seats have a rigid shell with deep side walls that are lined with energy-absorbing foam to provide side impact protection.  The ADVOCATE 70-G3, PAVILION 70-G3 and BOULEVARD 70-G3 offer a second layer of protection with energy-absorbing foam in the True Side Impact Protection head restraint that keeps the head, neck and spine aligned.  Finally, the ADVOCATE 70-G3 includes Side Impact Cushion Technology®, a third layer of protection, with black energy-absorbing cushions on the child seat’s exterior to reduce side impact energy by diverting 45 percent of the crash forces away from the seated child.  These cushions also provide extra protection for the adjacent passenger.


Additional visible features can be found on all updated BRITAX convertible car seats.  Check inside the open-style base for honeycomb-shaped SafeCell Technology®, designed to compress in a crash, significantly lowering the center of gravity and counteracting the forward rotation of the child seat. Look on the outside of the seat for integrated steel bars that strengthen the seat’s connection to the vehicle and reduce forward movement.  Also, all the enhanced models have new labeling to identify BRITAX’s Energy Absorbing Versa-Tether. The patented 2-point top tether with staged-release webbing anchors the top of the car seat to the vehicle and slows forward movement, reducing crash forces. These features, along with the side impact technologies, provide360-degree protection for the child occupant.

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Helpful links:


Safety matters when it comes to car seats. I want one that will protect my child. And Britax convertible car seats have so many safety features — and knowing that makes me feel like my child is safe while in the car. Click here to learn more about Britax safety features.

This is a sponsored conversation written by me on behalf of Britax. The opinions and text are 100% mine.



  • Sarah at Journeys of The Zoo on September 9, 2013

    I look for side impact features and a 5-point harness!

    Besos, Sarah
    Blogger at Journeys of The Zoo

  • Cheryl (@loucheryl) on September 9, 2013

    I look for an easy buckling system because my son sits on the buckle all the time and it’s hard to snap him in!

  • Olivia L on September 10, 2013

    I look for side impact protection and height/weight limits that will allow me to rearface my kids for as long as possible

  • Christine Mayfield on September 10, 2013

    I look for 5 pt harness and side impact

  • Laura Jacobson on September 11, 2013

    Oh I really look for the side impact technologies! The 5 point harness another huge one! I also really love their Click & Safe® Snug Harness Indicator!!

  • Sabrina on September 14, 2013

    Safety and Comfort!

  • nickie on September 16, 2013

    I like the 5 pt harness and side impact

  • Laird N Crystal Englot on September 16, 2013

    I check to make sure it has sufficient harnesses that work with my vehicle, as well as safety reports.

  • Jo-Anne Pfoh on September 16, 2013

    I read about the crash test safety results

  • Jennifer C aka JusticeSadie on September 16, 2013

    I look for side impact features and a 5-point harness! Comfort and Crash Ratings are key too.I also really love their Click & Safe® Snug Harness Indicator! Would Love to win this seat.

  • Rena Bourre on September 16, 2013

    I look for weight and height. I want to be able to rear face as long as possible.

  • Susan Campbell on September 16, 2013

    It’s been many years since I’ve had need of a car seat, but a friend is expecting, and they are a very young inexperienced couple, so it’s time to start studying up!! I just want to find the best !


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