Freshen up for spring with new sneakers, skin care and car items
Back in the 1830s, a new type of shoe was invented for working-class families on seaside holidays. These extremely basic “sand shoes” had rubber soles and canvas uppers perfect for the beach.
My, how times have changed.
The once-plebeian sneaker is now available in colors from pastel to neon and in an amazing number of patterns and embellishments. And as luck would have it, they’re among the best deals of the month.
Other great April buys: spring clothes, tires, car-care products and organic health and beauty products. But let’s get back to those sand shoes.
Up your sneaker game
These days, sneakers are more than just casual footwear made to survive a good saltwater dunk or a pickup ball game; they’re also major fashion statements.
You’ll see wedge and platform styles, florals, glitter, “splatter” prints (think Jackson Pollock), paisley, zebra stripes, Nepal-influenced patterns and footwear with pictures of pickup trucks or beach houses. You can even go cruelty-free with vegan sneakers .
Ginny Ontiveros, a shoe merchandiser at RetailMeNot, is loving the crochet and print styles from TOMS . Starting at $59, they are “fun and easy for the summer,” she says. And through the end of April, you can get a series of discounts ranging from $10 off $100 sitewide to $5 off $25 or more plus free shipping.
Stretch your buying dollars far enough and maybe you can afford extra sneakers for special occasions. Says Ontiveros: “I had a friend who wore her TOMS at her wedding reception .”
She’s also fond of the Keds Eyelet sneaker ($50), as its embroidered floral stitching turns the classic footwear of our youth into “something special.” Shipping is always free at Keds, and through April 1, you can get 10% off when you spend $100.
Other retailers getting in on the April sneaker sales:
Puma:Get 10% off sitewide plus free shipping throughApril 5.
DSW:ThroughApril 21, save up to 50% on clearance items for men and women, plus get free shipping on $35 or more.
6PM:Get up to 80% off on spring clearance sneakers.
Shoes.com:ThroughApril 15, get 10% off plus free shipping .
Don’t see what you want? Try designing your own footwear at Nike, Converse and Vans.
A springtime look
Now is also a great time to shed those warm, sensible winter clothes—and not just because the weather’s finally mild enough to allow it.
“April is when we start to see sitewide sales moving through the spring inventory,” says RMN merchandiser Eliza Bellock. She expects clothing discounts of up to 40% this month, plus an extra 15% to 25% off as we get closer to Easter (April 20).
“Spring is all about pastel colors, floral and graphic prints, and sheer or mesh details,” Bellock says.
The classic white shirt is also getting a do-over , according to The Wall Street Journal . New looks for an old favorite include “pleats, open backs, cropped fronts, multiple layers, bibs, collars, darts and exaggerated dimensions.”
The bad news? Designer versions of these shirts can cost nearly $600! But Kohl’s has a nice selection of affordable classic white tops , and throughApril 2, you can get 20% off sitewide, or 30% off if you use your Kohl’s card.
Speaking of Kohl’s, customers with a Kohl’s credit card will do well to shop there later in April. Besides the 30% off throughApril 2, an additional sale will be extended fromApril 10 to 19. Consumers will save 30% and get $10 in Kohl’s cash for every $50 spent. Plus, shoppers can enjoy free shipping on $75 or more. Another tip: Try stacking a category discount on top of your sitewide discount for extra savings.
Other retailers with great clothing sales in April:
Bloomingdale’s:ThroughApril 6, the store is offering 20% off through its Friends & Family sale using the code RETAILMENOT20.
Neiman Marcus:ThroughApril 7, save up to 40% off regular prices and select merchandise in women’s sportswear, Contemp/CUSP and dress collections.
Banana Republic: Get 25% off full-price items and free shipping on $50 or more throughApril 30.
Lord & Taylor:FromApril 9 to 21, save an extra 25% off almost everything and 10% off cosmetics. Note: The online sale is only availableApril 9, 10 and 20 using the code FRIENDS.
Macy’s:The store’s semi-annual 25% off Friends & Family sale will go fromApril 28 to May 5, both online and in store.
Reviving the body
Winter is tough on skin, so why not repair the damage and use a bit of makeup to go along with those light and lovely new clothes? Because April is Earth Month, organic options see a few sales. Susie Alvaro, a health and beauty merchandiser for RetailMeNot, suggests the following:
Tarte Cosmetics:Get up to 50% off sale items .
Ulta:ThroughApril 5, Ulta is running its popular 21 days of beauty , which features plenty of organic “Steals.” In addition, Ulta usually has a sitewide coupon code that can be used on any purchase; right now, it’s $3.50 off $10 or more .
Juice Beauty:These skin and makeup products from Ulta come with RetailMeNot coupons for up to $16 off plus free gifts .
Pampering your wheels
If you live in a snowy region, you likely have two sets of tires. You are also likely to ditch the winter wheels by late March or early April—and, maybe, to replace older all-season tires once you get a good look at them.
A nastier-than-usual winter has meant delays in the switchover, according to RetailMeNot car specialist Ryan Ambler. “This has prompted manufacturers to offer discounts earlier,” he says.
Those discounts are generally in the form of rebates. For instance, at Tire Rack you can get an $80 mail-in rebate on Goodyear/Dunlop throughMay 31. For other specials, look at RetailMeNot’s tires section .
Most tire retailers offer free shipping , either to an installer or to their own stores in your area. Ambler urges consumers to double-check installation costs, though, to see if the deal really is a good one.
Instant discounts are somewhat more rare, he says, but be sure to do your research. For example, through April 31, RetailMeNot has exclusive discounts at TireBuyer: $25 off $450, $35 off $600, $50 off $950 and $70 off $1,350. Check the TireBuyer store page for more details.
How about the inside of your car, after absorbing winter wetness and springtime muck? Easily remedied, Ambler says, with “some Armor All and a good vacuum job.”
But if winter hit your car particularly hard, look into AutoTrader. Dubbed the “ultimate automotive marketplace,” it has used and new cars for sale. Save on listings with AutoTrader promo codes .
Also this month: Watch for those 50% off sales after Easter. This is the last “candy holiday” until Halloween, meaning this is your last chance at some really screamin’ deals on sugar. Buy enough for a while because chocolate freezes well. Ask me how I know.
By Donna Freedman: http://www.retailmenot.com/
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